Cooler Master recently announced a partnership with ASUS to produce a new line of TUF Gaming-branded products in collaboration with ASUS’ TUF Gaming initiatives. TUF Gaming is a product series from ASUS that is focused on durable and reliable gaming products. ASUS’ TUF Gaming Alliance, in turn, is a joint effort between Cooler Master, ASUS, and others in order to create a line of products for ‘an aesthetically cohesive gaming PC’. Cooler Master’s role in this collaboration is to provide select chassis, cooling, and power supply options with three main design concepts: functionality, reliability, and visual consistency. In essence, we are looking at multiple partners rebranding products under a common aesthetic umbrella in order for a PC builder to more easily find and build a...
Cooler Master at CES 2018: New MasterAir G100M and MA410M, MasterLiquid ML240 SMART CPU Coolers
LAS VEGAS, NV — Cooler Master has announced a new air-based CPU cooler at CES 2018, the MasterAir G100M. Also announced is addressable RGB LED lighting with a new...11 by Gavin Bonshor on 1/10/2018